One customer. One golden record.
Master data is where most AI programmes quietly fail. If the customer record is duplicated, conflicting or unowned, every agent downstream inherits the mess. We build the governed foundation first.
A foundation the business owns, not the integrator.
Microsoft Fabric for the data engineering layer and Profisee for MDM: source onboarding, match rules, survivorship policy, hierarchy management and the stewardship workflow, designed with your data owners rather than handed to them.
From scattered sources to a record you can build on.
Onboard the sources
Every system holding customer data connected and profiled on Fabric, with lineage recorded.
Score quality at the door
Feeds checked against domain rules; bad records quarantined, never silently deleted. Quality published per source.
Match and survive
Agents propose duplicates and the surviving record, field by field, showing which source won and why.
Steward at scale
Stewards approve, edit or reject. A copilot prioritises the queue by business impact.